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The Bearded Guy's Ally
It's been this American brand's mission to revolutionize the world of beards, one prejudice at a time, since 2012.
1 Scent, 2 Scent, 3 Scent, 4...
Modern fragrances made with exceptional ingredients by this special Parisian perfume house.
Because it's as easy on your skin as it is on the planet (and your bank account).
Why Is Traditional Shaving Better?
The New Names On The Block
To discover on our blog
How to Choose and Care for Your Shaving Brush
You've just received a traditional shaving kit and inside, there's this hairy object called a shaving brush.
Shea Butter: An Indispensable Moisturizer
The shea tree grows primarily in West Africa and produces a fruit from which we extract shea butter.
The 5 Commandments for a Healthy Beard
All self-respecting bearded men should make sure their facial hair always looks flawless.
Argan Oil: A Luxurious Elixir for Hydration
Argan is a plant originally from Morocco that produces a small fruit that's well-known all over the world, mainly for its oil.
Safety Razors Are for Women Too
Ladies, you're used to buying Rituels products for the men in your life, but now, we need to talk about… you.
Jojoba Oil: A Tiny Hydrating Treasure
You've most likely used a product that contains jojoba oil without even knowing it.
Aloe: A Plant with Many Virtues
Known by those who have a green thumb, aloe is a plant with multiple benefits that few really know about.
How to Shave with a Safety Razor
Are you new to traditional shaving or are you curious but hesitant because shaving with a safety razor seems difficult? Don't worry: it's fast, enjoyable and easy!